Wednesday, March 16, 2011

A Thousand Words

14 comments:

la Rana said...

Tell me more about these two Americas Mr. Edwards!

Professor Coldheart said...

1. That's some good contextual targeting there. Finding a good synchronicity between on-page content and banner placement is one of the trickier parts of my job.

2. Hey, my folks own a place on Kiawah! The beaches are a little marshy but it's really nice, and Charleston's a short drive away. And my old man has had a public job for over thirty years. So, um, QED.

3. There is no #3.

respjrat said...

the internet's pretty goddamned annoying without adblock

D-one said...

"and sometimes even splurge for the spicy wing specials at the Courtside Bar and Grill.". Wow spicy wings, public workers are such elitists.

mac said...

I wish my pay would jump nine dollars per hour. Wait. What?

Anonymous said...

Don't they choose those based on the cookies on your computer?

LA Confidential Pantload said...

...and remember, if you have a public job lasting more than four hours, seek medical assistance immediately.

Professor Coldheart said...

@Anony: many do. But plenty of advertisers use either contextual targeting, which places an ad based on the content of the web page, or "look-alike" targeting, which uses cookies from some users to infer behavior patterns for the market as a whole.

I would imagine, if that's a screenshot from our host's computer, that this is a cookie-based ad placement, since Kiawah's a lot closer to Pittsburgh than to Manhattan. But there are other ways, too.

Anonymous said...

Yeah dude, those ads have more to do with the kind of shit _you're_ buying and looking at on your computer than the content of the article.

So, um, how was Kiawah?

Anonymous said...

Dude, IOZ, seriously. a) As the others said, Kiawah is based on your cookies, especially now that reading NYTimes requires registration, so cookies are more or less mandatory given automatic login. And b) the same goes for Singapore Airlines.

This is really silly.

Leonard said...

I was wondering how IOZ got that screenie... I found the article but I don't have anything like that. Then respjrat reminded me about having adblock on. So I turned it off and reloaded the article.

I see.

Seriously IOZ, who reads the 'net without adblock? Ads are the price that computer illiterates pay so that a elite minority can read quality information for free.

In Firefox: Tools/Addons. Type adblock into the search field. Click "Add to Firefox" button. Install. Restart. It's that simple.

mistah charley, ph.d. said...

That ADBLOCK works great - thanks, guys!

Anonymous said...

Buy Playboy and National Geographic and dream about places you'll never get to.

Anonymous said...

They have adblock for chrome too, in case anyone needs that. Google "adblock chrome extension"